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Welcome to Ladies First
Home of the SOFTEE® Prosthetic Camisole
Ladies First, a wholesale manufacturer, has been helping women since 1990! Through authorized dealers, we offer after-breast-surgery and immediate post mastectomy products. Ladies First products take women from breast surgery through recovery and into long-term survivorship.
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Ladies First,Inc. and The SOFTEEŽ Prosthetic Camisole
20 Years Of Innovative and Creative Fashion With a Purpose
January 2010 marks our celebration of 2 decades of dedication and service to women all over the USA who are recovering from breast cancer surgery. Twenty years ago and before the birth of the SOFTEEŽ women were offered nothing appropriate to wear as they left the hospital and returned home to recuperate from breast surgery. How well I recall my own experience and ultimately how important it became to me to find a solution that would address both the emotional and physical issues women like myself were forced to quietly deal with.
My Mother's generation simply considered altered body image, emotional distress from losing a breast and physical discomfort during healing from a mastectomy their cross to bear. They attached the post-op drains to their clothing with a safety pin, inserted a rolled up sock in an oversized shirt breast pocket, and suffered in silence, they had no other choice.
In 1990 our introduction of the Original SOFTEEŽ changed everything. Now there was a way to address all of the patients immediate needs with a specialty prosthetic camisole that could be worn immediately following surgery, throughout recovery and beyond, allowing women to recover with the comfort and confidence they wanted and needed. The SOFTEEŽ quickly became a welcome and appreciated option.
Women dealing with breast cancer embraced the SOFTEEŽ immediately, the post mastectomy industry and some within the healthcare community were slower to accept a new idea and product. Over time and with the help of thousands of personal testimonials from the patients who received a SOFTEEŽ, soon the physicians, nurses and retail providers of after-breast-surgery products came to understand the significance of this garment to the overall well being of the women they serve. The SOFTEEŽ filled an overlooked void in patient aftercare and was soon approved Nationwide for Medicare and insurance reimbursement.
Over the years there have been many attempts to duplicate the SOFTEEŽ, there are now other camisoles sold by companies both large and small that might appear to be similar, however some ideas cannot be improved upon. Who could better understand the special needs of a breast cancer patient than a breast cancer survivor with personal experience.
From the beginning, Ladies First and the SOFTEEŽ have focused our business on offering comfort and high quality products for women in recovery, living with and beyond breast
cancer, and we have stayed the course for 20 years.
The SOFTEEŽ Prosthetic Camisole:
The original, quality garment
The most recommended and prescribed by healthcare professionals
The number one patient preferred
6 Styles for recovery, throughout treatment, and beyond
The only post-op Prosthetic Camisole designed by a breast cancer survivor
Ladies First, Inc., celebrating 20 years of proudly serving women with 100% American made designs and goods. An industry pioneer, woman owned and operated, founded by a breast cancer survivor, providing jobs and opportunity to businesses in our community. Generous National grant & donation programs for uninsured and under-insured women.
Thank you to all who have made our ongoing success possible.
Linda Jackson
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